Virtual Launch Registration Now Open
MILWAUKEE, WI (June 21, 2021) – Harley-Davidson announces a new mid-season motorcycle reveal, “From Evolution to Revolution.” This virtual launch experience will be held July 13, 2021, at 10 a.m. CDT. This new model follows the exciting arrival of the Harley-Davidson Pan America 1250 with its all-new Revolution Max powertrain in dealerships around the world.
“Following the successful launch of our first adventure touring motorcycle, the Pan America, we are excited to reveal another all-new motorcycle, built on the Revolution Max platform in the sport segment, showcasing unmatched Harley-Davidson technology, performance and style,” said Jochen Zeitz, chairman, president, and CEO Harley-Davidson.
The reveal event will preview details of the new motorcycle model and will include presentations by Harley-Davidson leadership, product experts and the passionate riders who are developing and bringing to market another powerful new motorcycle coming to Harley-Davidson® dealerships in 2021.
To take part in the “From Evolution to Revolution” virtual launch experience, register now at www.H-D.com/JulyReveal.
About Harley-Davidson
Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. Our vision: Building our legend and leading our industry through innovation, evolution and emotion. Our mission: More than building machines, we stand for the timeless pursuit of adventure. Freedom for the soul. Since 1903, Harley-Davidson has defined motorcycle culture with an expanding range of leading-edge, distinctive and customizable motorcycles in addition to riding experiences and exceptional motorcycle accessories, riding gear and apparel. Harley-Davidson Financial Services provides financing, insurance and other programs to help get Harley-Davidson riders on the road. Learn more at www.harley-davidson.com.
